Here’s What Customers Are Expecting This Holiday Shopping Season

With just 16 days left before Black Friday, WalletHub has given customers a taste of what they can expect.

The personal finance website has released its 2017 Holiday Shopping Survey highlighting anticipated shopping trends this season.

Significantly, more than half of Americans (53%) don’t look at the Black Friday shopping holiday to be “anything special.”

The website found that 33% of customers intend to spend more than $500 on holiday shopping in 2017. That’s lower than the 37% from last year, which might be attributed to the fact that one in seven Americans has holiday credit card debt.

Regarding the most sought-after presents, WalletHub found that gift cards topped the list at 41% desiring the cards, another 15% are hoping to receive a digital device and while another 15% are wishing for clothes.

The survey also found that 16% of consumers are willing to pay more for faster delivery times, and 12% would pay more for friendlier customer service.

And then there is this: 41% of customers state they’d pay extra for some “peace and quiet” this holiday season, 24% are willing to shell out more money for President Donald Trump to stop his tweeting activity, while 3% desire more tweets from the President.


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